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Increase your sales by Marketing Your Business

CPD Certified | International Accreditation with ICOES | Multiple Certification Options | Detailed Training


Trendimi

Summary

Price
£12 inc VAT
Study method
Online
Course format What's this?
Reading material - slides
Duration
50 hours · Self-paced
Access to content
60 days
Qualification
No formal qualification
CPD
50 CPD hours / points
Additional info
  • Exam(s) / assessment(s) is included in price

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Overview

Marketing is a broad term, encompassing many tools, strategies, and approaches. Public relations, advertising, networking and sales all fall under the marketing umbrella. Approaching the promotion of your brand - your business - with a clear, precisely targeted marketing strategy is what you need to ensure success. It’s essential that before you start any promotion, you have a good grounding in the theory and principles of marketing and also how you can best apply them to your business.

Course Benefits:

  • CPD Certified and Fully Accredited by the International Council of Online Educational Standards (ICOES)
  • Course access - 60 days - Study at your own pace
  • Access or Course from any device: Laptop, Smartphone, tablets, etc.

CPD

50 CPD hours / points
Accredited by The CPD Certification Service

Course media

Description

Without marketing, even the best business idea in the world will just stand still. It takes clever and focused marketing to bring any service or product to the attention of its target audience and show it so favorably that it’s chosen over its competition.

Marketing is a broad term, encompassing many tools, strategies, and approaches. Public relations, advertising, networking and sales all fall under the marketing umbrella. Approaching the promotion of your brand - your business - with a clear, precisely targeted marketing strategy is what you need to ensure success. It’s essential that before you start any promotion, you have a good grounding in the theory and principles of marketing and also how you can best apply them to your business.

We’ve specifically designed this marketing course with you and your kind of business idea in mind. In this comprehensive Marketing Course, we’ve taken the marketing principles introduced in our Starting Your Business Course and added to them. We’ll teach you the essential elements to your marketing strategy and how to use the most up-to-date online marketing tools so you know how to keep the advantage over your competition.

Get started today and step into the future that’s waiting for you.

In this course you will learn:

  • The tried and trusted principles and theory behind marketing
  • The difference between ‘wants’ and ‘needs’
  • Why market research is important
  • What’s behind pricing your offer
  • What a marketing plan is and how to create one
  • Clever and effective marketing techniques you can implement on a very small budget
  • What makes a brand powerful and how to build yours
  • The importance of your website and how to fill it with great content
  • Maximizing your SEO
  • The power of social media
  • Invaluable tips on implementing an online marketing strategy, presenting yourself so you’re well received, and managing your ongoing presence
  • Modern sales ‘pitching’ and generating leads

Who is this course for?

  • Anyone who wants to open a business
  • Those who find the idea of marketing overwhelming and would like to get a better grasp on the concept
  • People who know a little about marketing, but would like to know more
  • Business owners who want to make sure that their business thrives

Requirements

Trendimi courses are designed for anyone with an interest in learning. No formal qualifications are required. Our courses are suitable if you want to learn new skills, start a new career, or if you’re already working in a particular industry and wish to upgrade your talents and enhance your resume.

Career path

This course earns you credits through Continuing Professional Development (CPD). CPD points are accepted and recognised by professional member bodies and academic institutions across the UK.

All learning content is accredited by the International Council for Online Educational Standards (ICOES) whose purpose is to continually improve online educational products and maintain quality assurance.

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.