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Master the Foundations of Digital Marketing and Boost Your Business's Growth

Special Sale| CPD Accredited| FREE PDF Certificate & Transcript | Lifetime Access| Tutor Support | Free Exam


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Summary

Price
£15 inc VAT
Study method
Online
Duration
7 hours · Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
10 CPD hours / points
Certificates
  • Certificate of completion - Digital certificate - Free
  • Certificate of completion - Hard copy certificate - £9.99
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Overview

Did you know that the United Kingdom is one of the most digitally advanced countries in the world? With over 95% of the population using the internet, the opportunities for businesses to thrive through Digital Marketing are boundless. In our comprehensive course, "Master the Foundations of Digital Marketing and Boost Your Business's Growth," you'll uncover the secrets to harnessing the power of digital platforms to drive success.

Learning Outcomes:

  • Gain a solid understanding of the fundamentals of Digital Marketing and its role in today's business landscape.
  • Explore growth hacking strategies to drive rapid and sustainable business growth.
  • Analyse the customer journey and implement effective techniques to engage and convert customers.
  • Develop compelling content marketing campaigns that resonate with target audiences.
  • Optimise websites for search engines (SEO) to increase online visibility and organic traffic.
  • Learn the art of effective email marketing, harnessing its power for customer retention and lead generation.

Certificates

Certificate of completion - Digital certificate

Digital certificate - Included

Certificate of completion - Hard copy certificate

Hard copy certificate - £9.99

Inside the UK student have to pay an additional delivery fee of £10, whereas International students are required to pay an additional fee of £19.99 to receive a hard copy of the certificate delivered to their address.

CPD

10 CPD hours / points
Accredited by CPD Quality Standards

Course media

Description

In our "Master the Foundations of Digital Marketing and Boost Your Business's Growth" course, you'll embark on an exciting journey through the world of Digital Marketing. From Module 01, where you'll delve into the fundamentals of this ever-evolving field, to Module 11, which explores the realm of mobile marketing, each module will equip you with practical knowledge and insights. You'll learn how to implement growth hacking strategies, understand the customer journey, create compelling content, optimise for search engines, leverage email marketing, and harness the potential of social media platforms such as Facebook, Instagram, Twitter, and YouTube. With interactive lessons, real-life case studies, and expert guidance, you'll gain the skills needed to thrive in the digital landscape.

Who is this course for?

  • Marketing professionals seeking to expand their knowledge and skills in the digital domain.
  • Entrepreneurs aiming to drive their business growth through effective digital marketing strategies.
  • Small business owners are looking to enhance their online presence and reach a wider audience.
  • Graduates and students aspiring to build a successful career in the digital marketing industry.
  • Freelancers and consultants who want to offer comprehensive digital marketing services to their clients.

Career path

  • Digital Marketing Assistant: £20,000 - £25,000 per year
  • Social Media Manager: £25,000 - £35,000 per year
  • SEO Specialist: £25,000 - £40,000 per year
  • Content Marketing Manager: £30,000 - £45,000 per year
  • Digital Marketing Manager: £40,000 - £60,000 per year
  • Head of Digital Marketing: £60,000 - £100,000+ per year

Questions and answers

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.