Sales Psychology Certification

What you'll learn

• Learn the secrets that make people want to buy your products or services

Reed courses certificate of completion

Digital certificate - Included

• Section 1 - Introduction 03:43

  • 1: Who is this course for? 01:38
  • 2: Who is this course not for? 00:40
  • 3: What is sales psychology? 01:25

• Section 2 - Buyer Behaviour 1:01:45

  • 4: People buy from people 01:03
  • 5: Real world example 03:01
  • 6: Be authentic: Use the know, like and trust factor 04:05
  • 7: People are suspicious 01:02
  • 8: Real world example 06:17
  • 9: People are afraid of loss 01:06
  • 10: Real world example 02:33
  • 11: People buy using emotion 01:10
  • 12: Real world example 06:40
  • 13: People like things to be kept simple 00:24
  • 14: Real world example 01:50
  • 15: People like to keep up with the Jones' 00:29
  • 16: What does keep up with the Jones' mean? 01:17
  • 17: People like to spend money 01:45
  • 18: People REALLY DO want to spend money 01:48
  • 19: How to give value for money 00:37
  • 20: Real world example 05:10
  • 21: People don't want to miss out (FOMO) 00:27
  • 22: What is FOMO? 01:33
  • 23: People love a bargain 01:38
  • 24: People are curious 00:53
  • 25: How to use the curiosity factor 03:12
  • 26: People get buyer's remorse 01:54
  • 27: People like to stick to what they've started 00:23
  • 28: Further examples 01:57
  • 29: The Principle of Reciprocity 00:52
  • 30: Real world example 02:49
  • 31: People will take the easy option 00:37
  • 32: People prefer odd numbers 01:10
  • 33: Real world example 01:31
  • 34: People are egocentric 01:08
  • 35: Further examples 01:24

• Section 3 - Psychological Sales Techniques 24:28

  • 36: Don't round up prices 00:35
  • 37: Real world example 02:08
  • 38: Pricing size matters 01:00
  • 39: Check your payment button colours 01:19
  • 40: Real world example 01:01
  • 41: Check your product placement 00:24
  • 42: Real world example 01:09
  • 43: Offer Free Delivery 00:51
  • 44: The Power of Colour 03:56
  • 45: Get Social Proof 00:34
  • 46: Real world example 02:30
  • 47: Separate items from the group 01:05
  • 48: Further examples 02:53
  • 49: Choose your words carefully 00:29
  • 50: Further examples 04:34

• Course Resources 24:00

  • 51: Sales Psychology Handbook 23:00
  • 52: Useful Books 01:00

If you work in sales or have your own business, this course is for you...

Learn the secret to what makes people buy, and what turns them off!

Selling can be a struggle and, if you have your own business, it can be particularly hard as your livelihood is tied up in how many people you can get to buy your products and services and you get to learn pretty quickly that YOU are your business.

If people aren't buying from you or if you struggle to sell and market your products effectively, this course can help.

Find out what makes people want to click the buy button and what causes them to run for the hills!

Sales psychology teaches you how to dig deep into people's personalities, behavior and the emotional triggers that make them want to buy or not and this course will teach you the main psychological principles that can improve your sales and help you create the perfect marketing copy that your potential clients will love.

What you will learn:

*What motivates someone to buy

*What will stop someone buying from you

* How to position your products or services to help people buy

* How to effectively price your products and services

* Effective strategies you can use to improve conversions on your website and adverts

* and much more...

This is a beginner's course and is targeted at those of you who are new to sales or who have a business that is struggling and you want to know how to get more people to buy from you.

This course is not for experienced marketers as you will likely know most of this anyway.

If you need help with your sales and you want to learn the secret to what really makes people buy then I'd love you to join me in this valuable course.

* Small business owners

* People who work in sales

* People who work in marketing or promotions

* Access to the internet

If you have enjoyed this course, take a look at my telephone sales success certification course which will help you get confident using tried and tested sales techniques to close more sales and earn more commission.

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