Social Media in the Workplace - Train the Trainer Course, Materials + Resources
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Summary
- Exam(s) / assessment(s) is included in price
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Overview
Social Media in the Workplace - Online Training Course - Certificate in Social Media in the Workplace - Short Course
We are being flooded with social media invitations and updates. Web-based communication icons like Twitter, Facebook, YouTube, and LinkedIn are dominating the way we interact with each other. People are feeling the need to be updated at all times. It has become a time eater, and businesses are quickly becoming aware of the drain it can have on productivity. People love to share, but they need to know what is alright to share and what should not be sent out.
Study method - Online, self-paced (6-12 study hours)
Course format - Online (24/7 access), modular
Course Duration - Part-time (1 year access)
Qualification - Certificate of completion
Course Delivery – via desktop PC/MAC, laptops, tablets or smart phones
Awarded Body – IAOTS Accredited/CPD Standards
(image)
Course aims
Understanding social media is about communicating the right way. We are beginning to communicate more through electronic means than face to face. Talking on a phone has been replaced more and more with SMS (texting.) Social media channels are becoming the main form of communication and participants will realise how social media and the workplace can work together.
Course objectives
The objectives of this social media and the workplace online course are to:
- Learn the meaning of social media
- Learn different ways social media is used and altered
- Build and maintain a social media policy
- Keeping your social media secure
- Establishing rules for the social media the company posts
- Discover the benefits and pitfalls of using social media
What’s covered in this course?
This online social media and the workplace course covers the following:
Module One: Getting Started
- Icebreaker
- Housekeeping Items
- The Parking Lot
- Workshop Objectives
Module Two: What is Social Media?
- Online Communities
- User Created Content
- Information Sharing
- Communication Tools
- Case Study
- Module Two: Review Questions
Module Three: Defining Your Social Media Policy (I)
- It Should be a Living Document
- Choosing an Information Officer
- What Can and Cannot Be Shared
- Legal and Ethic Specifications
- Case Study
- Module Three: Review Questions
Module Four: Defining Your Social Media Policy (II)
- New Hire Orientation
- Let Common Sense Guide You
- Nothing Offensive
- Rules on Soliciting and Personal Posts
- Case Study
- Module Four: Review Questions
Module Five: Creating a Living Document
- What is a Living Document?
- How Often is it Revised?
- Who Will be in Charge
- Change Management
- Case Study
- Module Five: Review Questions
Module Six: Keeping an Eye on Security
- Password Rules
- Needs Constant Monitoring
- Keeping Information Confidential
- Protecting Intellectual Property
- Case Study
- Module Six: Review Questions
Module Seven: Rules to Follow When Posting (I)
- Always Show Respect
- Stop and Think Before You Post
- Always be Honest
- Never Discredit or Talk Ill of Competitors
- Case Study
- Module Seven: Review Questions
Module Eight: Rules to Follow When Posting (II)
- Be Transparent
- Act Like You Would in Real Life
- Grammar and Spelling Still Counts
- Never Post When You Are Angry
- Case Study
- Module Eight: Review Questions
Module Nine: Benefits of Social media
- From Audience to Author
CPD
Description
Social Media in the Workplace - Online Training Course - Certificate in Social Media in the Workplace - Short Course
We are being flooded with social media invitations and updates. Web-based communication icons like Twitter, Facebook, YouTube, and LinkedIn are dominating the way we interact with each other. People are feeling the need to be updated at all times. It has become a time eater, and businesses are quickly becoming aware of the drain it can have on productivity. People love to share, but they need to know what is alright to share and what should not be sent out.
Study method - Online, self-paced (6-12 study hours)
Course format - Online (24/7 access), modular
Course Duration - Part-time (1 year access)
Qualification - Certificate of completion
Course Delivery – via desktop PC/MAC, laptops, tablets or smart phones
Awarded Body – IAOTS Accredited/CPD Standards
(image)
Course aims
Understanding social media is about communicating the right way. We are beginning to communicate more through electronic means than face to face. Talking on a phone has been replaced more and more with SMS (texting.) Social media channels are becoming the main form of communication and participants will realise how social media and the workplace can work together.
Course objectives
The objectives of this social media and the workplace online course are to:
- Learn the meaning of social media
- Learn different ways social media is used and altered
- Build and maintain a social media policy
- Keeping your social media secure
- Establishing rules for the social media the company posts
- Discover the benefits and pitfalls of using social media
What’s covered in this course?
This online social media and the workplace course covers the following:
Module One: Getting Started
- Icebreaker
- Housekeeping Items
- The Parking Lot
- Workshop Objectives
Module Two: What is Social Media?
- Online Communities
- User Created Content
- Information Sharing
- Communication Tools
- Case Study
- Module Two: Review Questions
Module Three: Defining Your Social Media Policy (I)
- It Should be a Living Document
- Choosing an Information Officer
- What Can and Cannot Be Shared
- Legal and Ethic Specifications
- Case Study
- Module Three: Review Questions
Module Four: Defining Your Social Media Policy (II)
- New Hire Orientation
- Let Common Sense Guide You
- Nothing Offensive
- Rules on Soliciting and Personal Posts
- Case Study
- Module Four: Review Questions
Module Five: Creating a Living Document
- What is a Living Document?
- How Often is it Revised?
- Who Will be in Charge
- Change Management
- Case Study
- Module Five: Review Questions
Module Six: Keeping an Eye on Security
- Password Rules
- Needs Constant Monitoring
- Keeping Information Confidential
- Protecting Intellectual Property
- Case Study
- Module Six: Review Questions
Module Seven: Rules to Follow When Posting (I)
- Always Show Respect
- Stop and Think Before You Post
- Always be Honest
- Never Discredit or Talk Ill of Competitors
- Case Study
- Module Seven: Review Questions
Module Eight: Rules to Follow When Posting (II)
- Be Transparent
- Act Like You Would in Real Life
- Grammar and Spelling Still Counts
- Never Post When You Are Angry
- Case Study
- Module Eight: Review Questions
Module Nine: Benefits of Social media
- From Audience to Author
- Builds Customer Loyalty
- Speed and Flexibility in Communication
- Two Way Communications
- Case Study
- Module Nine: Review Questions
Module Ten: The Pitfalls of Social Media
- Bullying
- Group Think
- Trolling
- Remember, It Is Out There Forever
- Case Study
- Module Ten: Review Questions
Module Eleven: Listen to Your Customers
- They Provide Great Feedback
- It Makes Them Happy
- Improves Your Brand
- Improves Product Development
- Case Study
- Module Eleven: Review Questions
Module Twelve: Wrapping Up
- Words from the Wise
- Review of Parking Lot
- Lessons Learned
- Completion of Action Plans and Evaluations
In what ways can social media be helpful in the workplace?
Tweeting inappropriate memes. Instagramming lunches. Facebooking a few office selfies.
These are the events companies fear will flood their workplaces if they let employees use social media on the job. Unfortunately, for businesses that ban the use of social media in the workplace, it is likely your employees are using it regardless of your policy.
According to thePew Research Center, 77 percent of workers reported they use social media while on the job. This data shows that while you may think your company is doing a good job curbing social media use in the workplace, it is likely not.
Employers should limit the time and energy they spend on stopping employees from using social media in the workplace. Instead, they need to focus on how they can channel social media use to benefit their employees.
Why choose our online training courses?
All our e-learning courses can be accessed on any electronic/computerised device. You can study at work or at home, in your own time and at your own pace!
- Easy to follow and understand
- Only 6-12 hours recommended study time
- 1 year access to course & learning materials
- Access your course anytime, anywhere & on any device
- Complete course on desktop computer, laptop, tablet or smartphone
- Additional references and downloadable materials available
- Certificate (IAOTS Accredited)
Course accreditation
- The content of this online training course has been independently certified as conforming to universally accepted Continuous Professional Development (CPD) guidelines.All our on
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