PPC Executive - online retailer
We are working with a multichannel retailer who have delivered directly to trade and retail customers for over 50 years. The Search Marketing Executive is a key position within the digital marketing and ecommerce team, primarily focussed on PPC (Google Ads, Bing Ads), you'll also be able to flex your SEO skills, contributing to the overall Search Marketing strategy.
key responsibilities & skills:
- Daily monitoring and updating of Google & Bing Ads, focus on optimizing shopping feeds as well as keyword research analysis for PPC campaigns.
- Efficiently manage shopping feeds and maintain display campaigns
- Share performance reports (weekly, monthly, adhoc) with the wider teams .
- Employ AI and copywriting tools for creating content
- Review and assess competitor activity, making recommendations where appropriate
- Stay up to date with relevant technologies in paid and organic search, identifying opportunities to adopt new ways of working
- Google certification required with hands-on experience of Google Analytics, Google Ads, Bing Ads plus knowledge of SEO principles and toolkits
You’ll be joining an amazingly loyal and knowledgeable team and with the support of major european investment there's plenty of scope to carve out an incredibly impressive career path.
Location: Essex
Commutable by car from Chelmsford, Hockley, Colchester, Romford, Basildon, Maldon, Wickford, Harlow, Barking, Dagenham, Canvey Island, Rayleigh, and lots more
Required skills
- Bing
- Digital Marketing
- Ecommerce
- Google Adwords
- Google Analytics
- Paid Search Campaigns
- Online Retail
- Organic Search
- ppc
- seo
Reference: 52626669
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