Average Marketing Specialist salary in Manchester

Marketing Manager Central Manchester (hybrid - 1 day week in the office) £38k - £43k + Excellent Benefits Our client is specialist membership organisation and they have an exciting new opportunity for a Marketing Manager to join the marketing team. You’ll devise and deliver a range of marketing plans and activities designed to target key sectors and markets with the aim of driving existing members/new members to utilise their products and services. Responsibilities: Working with both the digital agency and internal marketing team you will enhance brand awareness, drive usage and revenue through paid media, SEO, and social media strategies.Design and optimise user journeys, utilising marketing automation tools to improve user experience, conversion rates, and revenue.Oversee and update website content and messaging to ensure relevance and effectiveness.Coordinate with the events team to ensure maximum visibility for products and services at both regional and national events.Create marketing activity plans for all products and services.Work closely with the design team to fulfil any creative requirements.Write and produce engaging content for various platforms, including email, social media, and more.Monitor and assess the effectiveness of marketing initiatives, identifying key takeaways and sharing best practices with the team.Collaborate with the research team to analyse usage patterns of sub-brands and identify opportunities to strengthen their value proposition.Conduct competitive research to stay ahead of industry trends and market shifts.

Job Title: Marketing Manager Location: Manchester (Hybrid) - Also opportunities in Macclesfield/London Salary: Depending on experience Job Type: Full Time, Permanent. About Us: Established in 2005, Bioscript Group is formed from multiple, specialist businesses to support our global pharmaceutical clients; we draw on their multidisciplinary expertise to help navigate critical decisions at key points in the product lifecycle. ? Our scientific and strategic expertise help our clients make better decisions. We provide medical communication services, market access consulting and regulatory writing support with deep domain expertise to effectively navigate complex disease areas. The Opportunity: This is a fantastic role for a Marketing Manager looking to develop their career within the life sciences industry. As a newly created role, the Marketing Manager will play a pivotal role in shaping and influencing the future of marketing activities at Bioscript Group. You will be responsible for developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved and building awareness and positioning for the Bioscript Group proposition. Key Responsibilities: Plan, execute, and optimise marketing campaigns to drive brand awareness and customer engagementCollaborate with external agencies on projects and campaignsBuild, develop and enhance the Bioscript Group brand by creating and implementing brand strategiesShare insights, provide thought leadership and encourage best practices in marketing with all business units while aligning efforts with the overall value proposition of Bioscript GroupOversee website development and SEOOversee the performance and development of the Marketing Coordinator, providing guidance and supportContribute to long-term planning and decision-making processes to identify opportunities for growth and innovationManage and create appropriate content for a variety of channels.Identify marketing outcome measures and KPIs to track and increase the effectiveness of marketing activities within the company.Manage the working relationships with agency partners and coordinate group communication plans and schedules to ensure maximum marketplace impactManage the development of relevant content and campaign development by partnering with internal experts and ensuring activities align with ongoing sales prioritiesCollect and curate case studies at close of projects to build out a library of sales and business development collateral in anticipation of future growth opportunitiesPrevious experience of HubSpot or other CRM to maintain marketing dashboards (e.g website page impressions, bounce rates, social engagement, etc)Optimise marketing and sales systems and processes as well as supplier and vendor operations and recommend improvements and select new systems as needed About You: 4-5 years of Marketing Manager experience, ideally in the pharma or life sciences industryFamiliarity with AI tools to ensure efficiency of content creation and delivery.Proven ability to lead and manage marketing campaignsExperience working closely with external agencies and partnering on various projects and campaignsDemonstratable skills in brand developmentStrong stakeholder managementExcellent written and verbal communication skillsPrevious line management experience Our people are at the heart of our business: We are focused not just on delivering the exceptional for our clients, but for our teams too. Understanding everyone is different and we believe in treating everyone as an individual with opportunities to develop your skills and career around our disciplines. Our benefits include: Salary which aligns with your experience and skillset25 days holiday + bank holidays + winter shutdown + holiday purchase schemeEnhanced maternity, paternity & adoption leaveBirthday charity donation to a charity of your choiceBonus Day off to be spent giving back to the communityLife Insurance and Critical Illness coverPrivate Medical (Vitality for UK based colleagues)Health cash plan or wellbeing allowanceInternational Employee Assistance Program Candidates with experience or relevant job titles of; Head of Marketing, Brand Manager, Marketing Campaign Manager, Marketing Supervisor, B2B Marketing, Senior Marketing Coordinator, Marketing Strategy Manager, Group Marketing Manager, Marketing Specialist may also be considered for this role.

Our client are a fast growing north west tech business. Due to continued year on year growth they now require a Digital Marketing Manager to join the marketing team. The Role Reporting into the Head of Marketing, you will work across a brand portfolio portfolio and be tasked with delivering KPI’s within the marketing space. This role requires an innovative and driven Digital Marketing specialist to take responsibility for multiple brands, ensuring projects are delivered on time and within budget whilst meeting and exceeding core business objectives. The ideal candidate will ideally have at least 3 years’ experience in Digital Marketing and be ready for the next step in their career. We are looking for someone who is passionate and innovative to manage emerging digital marketing channels, helping the business to diversify their marketing portfolio and reduce their reliance on search. Responsibilities and Duties Plan and execute the digital strategy across various channels and touchpoints.Manage Affiliate, Paid Social, Display, Refer a Friend and Partnership channels.Develop and take ownership of roadmaps and delivery for projects across multiple platforms and channels.Create reporting packs and dashboards to illustrate account performance and analyse results and trends.Educate the wider business on channel performance and ensure we are leading the way with testing and innovation.Identify areas for optimisation and new opportunities.Build and maintain strong, positive business relationships with any agencies and third-party suppliers to successfully deliver strategy.Work alongside the wider Marketing team to ensure the very best customer experience.Manage and develop the Digital Marketing team. Experience and Attributes The successful candidate will likely come from a Digital Marketing background with proven experience operating at a senior level, developing marketing strategies, business cases and leading change as well as leading and developing a team. 3+ years’ experience in a digital marketing role with a sound understanding of the landscape.Previous experience working on Display, Paid Social and Affiliates channels.Highly organised and commercially focussed, demonstrating a track record of delivering digital innovation.Ability to work independently under own initiative to identify and improve current processes and explore further opportunities.Confident communicator able to build relationships across teams and at all levels with an appetite to think outside the box and challenge convention.Open-minded, flexible and have a positive attitude toward new challenges, with a willingness to learn, embrace new technologies and business change.Strong problem-solving skills are essential, along with an ability to manage a varied workload, to tight deadlines.Highly analytical with a keen eye for detail. Excellent package on offer.