Advanced Diploma in Social Media Marketing
Accredited by CPD QS | Interactive Lessons | Tutor Support included | Special Price
One Education
Summary
- Certificate of completion - £9
- Certificate of completion - £15
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
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Overview
Social media marketing presents a wealth of opportunities for businesses to reach their target audience, build brand awareness, and increase sales. With over 4 billion people using social media globally, the potential reach is vast. Skilled social media marketers are in high demand, making this a great career path for those interested in digital marketing.
With a comprehensive curriculum that covers everything from understanding social media marketing to mastering video and audio production, you'll gain the skills and knowledge you need to succeed in this dynamic field.
In this course, you'll learn how to create effective social media marketing campaigns, build a strong online presence, and engage with your target audience. You'll also explore the latest trends and techniques in digital marketing, including SEO, email marketing, and local SEO. Whether you're an entrepreneur, marketer, or social media enthusiast, this course will equip you with the tools you need to achieve your goals.
Learning Outcomes:
- Understand the principles and strategies of social media marketing
- Develop and implement effective social media marketing campaigns
- Create engaging content for social media platforms
- Analyse and optimise social media marketing performance
- Utilise SEO and email marketing for effective digital marketing
- Master audio and video production techniques for social media marketing
Certificates
Certificate of completion
Digital certificate - £9
You can apply for a CPD Accredited PDF Certificate at the cost of £9.
Certificate of completion
Hard copy certificate - £15
Hard copy can be sent to you via post at the expense of £15.
CPD
Course media
Description
Course Curriculum:
Social Media Marketing
- Understanding Social Media Marketing
- Marketing As A Business Priority
- The Buyer Journey
- Bob's World View
- Social Media Marketing And SEO
- Social Media Marketing Platforms
- Posting On Social Media Platforms
- Social Media Posting Ideas
- Creating A Social Media Marketing Post
- Community Based Marketing
- Building A Social Media And Content Marketing Plan
- Cases Studies
- Creating Social Media Images
- Profile Image - Creating Your Social Media Profile Image
- Profile Image - Lighting And Posing Your Subject
- Profile Image - Editing Your Image With Snapseed On An iPhone Or Smartphone
- Blogging - Copywriting For Blogs And Articles
- Blogging - Writing Your Copy
- Building Your Email List
Email Marketing
- Using Your Email List
- Email Copywriting
- Email Analytics - Automations - Maintenance
Local SEO + SEO
- A Guide To Ranking Your Local Business In Google Local Search
- Google Search And Your Position In Local Search
- Google My Business - A Strong Local SEO Factor
- Building Up Reviews - Including Google Local Reviews
- Backlinks - Understand How They Improve SEO
- On Site SEO - Improving Your Sites SEO
- Keyword Optimisation For Powerful SEO
- Local Business Online Marketing
YouTube Marketing
- YouTube Channel Setup And SEO
- YouTube Video Launch Strategy
Audio Production
- Mastering Audio Production For Video And Podcasting
Video Production
- Mastering Video Lighting And Subject Composition
- Green Screen Video Production
- On Camera Presence - Getting Comfortable On Camera
- Writing A Promotional Script For Your Video
- Video/Audio Editing With Adobe Premiere Pro + Adobe Audition
Introduction To Vlogging
Understanding Instagram
Quora Marketing
Pinterest Marketing
Introduction To Podcasting
How is the course assessed?
Upon completing an online module, you will immediately be given access to a specifically crafted MCQ test. For each test, the pass mark will be set to 60%.
Exam & Retakes:
It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable.
Certification
Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery).
Who is this course for?
The course is ideal for highly motivated individuals or teams who want to enhance their professional skills and efficiently skilled employees.
Requirements
There are no formal entry requirements for the course, with enrollment open to anyone!
Career path
- Social Media Manager (£28,000 - £45,000)
- Digital Marketing Manager (£26,000 - £50,000)
- Content Marketing Manager (£23,000 - £47,000)
- Email Marketing Manager (£24,000 - £45,000)
- SEO Specialist (£20,000 - £40,000)
- Video Production Specialist (£20,000 - £45,000)
Questions and answers
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
