Business Analysis, Decision Making and Developing a Strategy
Classroom based course with study materials, lecturer support and CPD Hours included
London Training For Excellence
Summary
- Tutor is available to students
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Overview
Description
Day 1 - Analysing the competitive environment and firm positioning
- Introduction to environmental analysis tools – PESTLE, Five forces analysis, Industry life cycle analysis and Strategic group analysis
- Identifying trends affecting an industry
- Identifying the state of competition within an industry, the key competitors and the key competitive positions
- Identifying key success factors in an industry
- Case study analysis applying these concepts
- Applying these concepts to your firm
Day 2 - Analyzing the resources and competences underlying competitive advantage
- Introduction to organizational analysis tools – Resource auditing,
Core competences, Value chain analysis - Mapping how organizational resources and competences strengthen or detract from a firm’s competitive position
- Case analysis: Undertaking a resource, competence and value chain analysis for firms in different competitive positions
- Applying these concepts to your firm
Day 3 - Developing strategic options
- Introduction to tools for developing strategic options – Portfolio analysis, Product/Market analysis, Protecting current advantage
- Developing a range of strategic options
- Evaluating options and making strategic choices
- Ensuring that strategic options fit the competitive environment, your firm’s competitive position and develop sustainable competitive advantage
- Case analysis
Day 4 - The strategic decision making process
- Understanding the key characteristics of effective strategic decision making
- Understanding common traps in strategic decision making – hubris, over-reach, overly consensual
- Introduction to a range of tools for improving strategic decision making – Dialectic inquiry, Devil’s advocacy, Scenario building techniques
- Analyzing the strategic decision making process in your firm, business division, or work group
- Developing a guideline for improving decision making in your firm, business division, or work group
Day 5 - Pulling strategic analysis and decision-making together in a strategy
- Identifying your core business proposition
- Developing a vision and mission statement for your core business proposition
- Identifying the key strategic priorities that your firm needs to meet
- Developing strategic objectives
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