Skip to content

Commercial And Business Awareness Professional Training Course


Reed Learning

Summary

Price
Enquire to get more info on pricing
Study method
Onsite
Duration
2 days · Full-time
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Add to basket or enquire

Overview

This interactive two-day course will give you an understanding of the critical issues
affecting your organisation and how being commercially aware can increase overall
business performance, and your career prospects.
You will learn how to analyse the commercial environment in which you work and draw
conclusions about how this affects change and the identity of your organisation.
This course can be taken as part of the IQ IAM Level 4 Certificate in Office and Admin
Management. Call us to find out more.

Resources

  • Brochure -

Description

Understanding your organisation
• Its role, purpose and culture
• Stakeholder analysis - who are the key players?
Introduction to strategy
• What is strategy and how does it drive an organisation?
• Where are we now - SWOTs and PESTLE analysis
• Where do we want to be? How to define ‘success’ and the role of mission statement
Making sense of your organisation’s brand
• The importance of understanding and identifying with your brand
• Creating a brand identity and values
• Communicating this to key stakeholders
• Case study activity
Managing Change
• Why do organisations need to change?
• How to communicate change from grassroots to board level
• Supporting your colleagues through change
• Case study activity

Who is this course for?

Ideal for experienced PAs seeking to develop their commercial awareness and strategic
thinking to improve personal confidence and engagement with senior managers.

Questions and answers

Reviews

Currently there are no reviews for this course. Be the first to leave a review.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.