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E-Commerce Essentials

Classroom based course with study materials, lecturer support and CPD Hours included

London Training For Excellence

Summary

Price
£4,320 inc VAT
Study method
Online
Duration
5 days · Self-paced
Qualification
No formal qualification
Additional info
  • Tutor is available to students
4 students enquired about this course

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Overview

E-commerce, also known as electronic commerce or internet commerce, refers to the buying and selling of goods or services using the internet, and the electronic transfer of money and data to execute these transactions. E-commerce has changed the way in which we buy and sell goods and services and is big business. Global retail e-commerce sales are projected to reach $27 trillion by 2020. This training course equips delegates with the knowledge and skills needed to succeed in this fast growing market place. It covers everything from e-commerce definitions and concepts through to technical aspects like security of online financial transactions or building your e-commerce website.

Description

Module 1 - E-Commerce Overview

  • Introduction to electronic commerce.
  • The legal challenges of e-commerce.
  • Privacy and data protection in digital era
  • Global trends

Module 2 - Design and User Experience

  • Designing e-commerce sites (step by step)
  • The online customer experience

Module 3 - Supply and Distribution

  • Supply Chain Management
  • Distribution channels
  • Online marketplaces - third-party business-to-consumer sales

Module 4 - Payment and Security

  • E-contract
  • E-payment
  • customs challenges

Module 5 - Customer Engagement

  • Connecting with customers online: live chat, chatbots, and voice assistants
  • Gathering and using demographic data through web contacts and social media
  • Marketing to prospective and established customers

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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