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Internet Marketing Fundamentals - Online Course - CPD Accredited

Instant Access | Includes Assessment & Certificate | UK CPD Accredited | Instant Certificate Download


Mandatory Training Group

Summary

Price
£19.99 inc VAT
Study method
Online
Duration
4 hours · Self-paced
Access to content
365 days
Qualification
No formal qualification
CPD
4 CPD hours / points
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Overview

Internet Marketing Fundamentals - Online Course - CPD Accredited.

Welcome to The Mandatory Training Group's online Internet Marketing Fundamentals training course. All our online training courses, programmes and qualifications are accredited by the CPD Certification Service (CPDUK).

Marketing has changed dramatically over the last decades. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer’s dream come true, especially with Social Media, as you have a low-cost marketing tool that can reach a broad audience.

This online Internet Marketing Fundamentals training course will provide the learner with a great set of skills to market your business online. Content is the king of Internet marketing, and learners will need to know how to utilise their great content. If you want your business to grow, then you need to understand Internet Marketing Fundamentals.

Internet Marketing Fundamentals - Online Course - CPD Accredited.

Study method – Online, self-paced

Estimated duration (Verifiable CPD hours) – 4 hours

Course format – Online (24/7 access)

Entry requirements – no prerequisites required

Assessment type – Complete end of course assessment (80% needed to pass and gain CPD certificate)

Certification/Qualification – Downloadable CPD certificate

Cost(s) of assessment and certification – Assessment and certification costs included in the course price

Course accreditation – CPD Certification Service (CPDUK)

Course access – Part-time (1-year access)

Course delivery – via desktop PC/MAC, laptops, tablets or smartphones.

Internet Marketing Fundamentals - Online Course - CPD Accredited.

CPD

4 CPD hours / points
Accredited by The CPD Certification Service

Course media

Description

Course content

This online Internet Marketing Fundamentals training course includes the following:

  • Module One: Getting Started
  • Module Two: SWOT Analysis in Marketing
  • Module Three: Marketing Research
  • Module Four: Real-Time Marketing
  • Module Five: Brand Management
  • Module Six: Social Media (I)
  • Module Seven: SEO Basics
  • Module Eight: Social Media (II)
  • Module Nine: Website Characteristics
  • Module Ten: Capturing Leads
  • Module Eleven: Campaign Characteristics
  • Module Twelve: Wrapping Up

Course aims

Our comprehensive online Internet Marketing Fundamentals training course will provide learners with a great set of skills to market their business online. Content is the king of Internet marketing, and learners will need to know how to utilise their great content. If you want your business to grow, then you need to understand Internet Marketing Fundamentals.

Learning outcomes

The learning outcomes of this online Internet Marketing Fundamentals training course are to:

  • Know how to conduct market research
  • Develop a workable internet marketing campaign
  • Recognise your target market
  • Understand your brand
  • Grasp SEO and website characteristics
  • Find and capture leads.

Internet Marketing Fundamentals - Online Course - CPD Accredited.

Who is this course for?

This online Internet Marketing Fundamentals training course is suitable for those marketers, entrepreneurs or anyone interested in knowing more about digital marketing.

Internet Marketing Fundamentals - Online Course - CPD Accredited.

Requirements

Learn anywhere, anytime on any device

You will need access to a desktop computer, laptop, tablet or smartphone device to complete these online courses. You can start, pause/stop and return to where you left off.

Our courses utilise responsive design features, making them available on any device of your choice.

Internet Marketing Fundamentals - Online Course - CPD Accredited.

Career path

Our online courses and programmes range from introductory modules at Level 1 (awareness/beginner) to advanced and expert modules up to Level 6.

Our e-learning modules count towards CPD hours for professionals in various sectors as well as meeting mandatory and statutory requirements (where relevant).

Internet Marketing Fundamentals - Online Course - CPD Accredited.

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FAQs

Interest free credit agreements provided by Zopa Bank Limited trading as DivideBuy are not regulated by the Financial Conduct Authority and do not fall under the jurisdiction of the Financial Ombudsman Service. Zopa Bank Limited trading as DivideBuy is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority, and entered on the Financial Services Register (800542). Zopa Bank Limited (10627575) is incorporated in England & Wales and has its registered office at: 1st Floor, Cottons Centre, Tooley Street, London, SE1 2QG. VAT Number 281765280. DivideBuy's trading address is First Floor, Brunswick Court, Brunswick Street, Newcastle-under-Lyme, ST5 1HH. © Zopa Bank Limited 2025. All rights reserved.