Marketing : Personal Selling
Module | Tutor Support & Exam included | 10 CPD Credits | Free COVID-19 Course & Letter of Completion
CPD Courses
Summary
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
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Overview
Marketing Personal Selling and Sales
The course comes with easy to understand e-learning study materials.
In the right hands, personal selling can be uniquely powerful and influential. Personal selling refers to the practice of using people - or the sales force - to sell products or services to customers on a person-to-person basis. Typically, it is the quality and appeal of the product/service combined with the way it is marketed that determines its success or otherwise. With personal selling, additional attributes like attitude, personal appearance, specialist product knowledge and the ability to establish rapport also factor in. For obvious reasons, the addition of the ‘personal touch’ can make an incredible difference in a sales and marketing environment.
Discover what it means to master the art of personal selling with this professional tutorial. Explore the role and importance of personal selling as part of a wider marketing mix, along with a series of important selling theories. Study a breakdown of the personal selling process, the qualities and character traits of effective salespersons and the unique benefits of successful personal selling.
CPD
Course media
Description
Marketing Personal Selling and Sales
Objectives
- Explain the nature and importance of personal selling
- Discuss the importance of sales promotion
- Identify major tools used in sales promotion
Programme Content
Topics
- What is Personal Selling?
- Importance of Personal Selling
- Selling Theories
- The Personal Selling Process
- Qualities of a Good Salesperson
- Sales Promotion
Course Benefits
- Full Tutor Support
- Self paced, no fixed schedules
- Available to students anywhere in the world
- 24/7 Access to the LMS ( Learning Management System )
- Easy to understand quality e-learning study materials
Course Material
All course materials are included in the course price. All your study material will be available on our learning management system for which you will get access once you are enrolled. The material can be downloaded and printed as well.
Our distance learning course materials are specially written for home study and contain a wealth of knowledge in easy to understand language. We use variety of media to help you learn. Your course may use any of the following different media which you can use from home or where ever you choose to study:
- Online course materials
- Question papers
- Additional Supporting Material
- Useful Links
Course assessment
You will be continually assessed throughout the course. Your assignment will be marked by your tutor and independently moderated. The feedback on your assignment will then be sent to you. On receipt of this, you may wish to contact your tutor to discuss the feedback.
Tutor Support
When you enrol on a course with Brentwood Open Learning College you are allocated your personal tutor. Tutor’s help and support will be available throughout your studies with the college. He/she will assess your work and will provide you with regular feedback on your progress.
Who is this course for?
Marketing Personal Selling and Sales
- Business managers and entrepreneurs with desire to improve their abilities
- People working in PR, advertising and sales departments
- Anyone considering to start their own business
- Individuals looking to enhance their CVs
- Existing marketing professionals looking to develop their CPD
Requirements
Marketing Personal Selling and Sales
No prior knowledge is required to take this course.
*Note: This CPD Unit is offered on special discounted price on REED only and does not include awarding body accreditation charges. At the end of the unit, learner can claim CPD Accredited certificate by paying £35 accreditation fee and postal charges (£9 for UK students, £15 for outside UK).
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.