Research Methods in Business
Learn the principles of business research
Sentinel 9
Summary
- Reed courses certificate of completion - Free
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Overview
This course has been designed to provide an understanding of the principles that underpin good business research. It looks at the research process from problem definition through to project conception and finally, publication of the research outcomes. Users will be introduced to a range of research processes that will inform their choice of research problem, research methodology, research methods and data analysis. This course will also introduce them to the ethical and pragmatic concerns that impact the research process.
Certificates
Reed courses certificate of completion
Digital certificate - Included
Will be downloadable when all lectures have been completed
Curriculum
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Course Text 1:45:00
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Unit 1: Applied Project & Research Methods in Business 11:24
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Unit 2: Writing a Purpose / Quantitative and Qualitative Research Approaches 08:25
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Unit 3: Mixed Method Research Approaches, Ethical Considerations & Writing 18:13
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Unit 4: Writing Data Collection Tools, Qualitative & Quantitative Data Analysis 15:18
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Unit 5: Comparing Findings to Literature and Writing the Final Paper 03:30
Course media
Description
Upon the completion of this course, users will be able to:
• Understand and apply the principles underpinning the business research process and make informed decisions about how to undertake research in a given circumstance.
• Examine the key challenges faced by people when undertaking research in a business context and be able to identify and employ techniques for managing these challenges.
• Analyse a problem, undertake efficient desk research and write a problem statement.
• Undertake research using at least one qualitative or quantitative research technique to collect and analyse data.
Who is this course for?
- Business Managers
- Students
- Self Employed Individuals
- Start-up Companies
- Executives
- Entrepreneurs
Requirements
- No prerequisites.
- No materials distributed.
- No formal assessments required.
Career path
- Administrator
- Business Development Officer
- Consultant
- Government Officer
- Manager
- Operations Manager
- Project Manager
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.