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Selling Skills for Exhibitions


Practical Training for Professionals

Summary

Price
£516 inc VAT
Study method
Classroom
Duration
Part-time
Qualification
No formal qualification
CPD
6 CPD hours / points
Additional info
  • Tutor is available to students

3 students enquired about this course

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Location & dates

Showing classrooms near 'Hertfordshire'
Location
Address
&Meetings
150 Minories
City of London
London
EC3N1LS
United Kingdom
Address
Village Hotel Club Nottingham
Brailsford Way
Nottingham
Nottinghamshire
NG96DL
United Kingdom
Address
Somerset House
Temple Street
BIRMINGHAM
West Midlands
B25DP
United Kingdom
Address
Park Plaza Leeds
Boar Lane
Leeds
West Yorkshire
LS15NS
United Kingdom

Overview

Exhibition selling is different from normal selling and this course takes you through the process from set up to breakdown and post exhibition follow-up. It will ensure that visitors to the stand are welcomed correctly, qualified and that time is spent with the right visitors and time spent with the wrong visitors is minimised!

CPD

6 CPD hours / points
Accredited by Approved By Law society

Description

09:30 - 10:00 Coffee & Course Objectives
10:00 - 10:30 Understanding the exhibition environment and how important the people manning the stand are
10:30 - 11:15 Setting your objectives
11:30 - 12:00 Classic dos and donts on an exhibition stand
12:00 - 12.15 The Welcome - Introducing People to the stand
12:15 - 13.00 Qualification - Using Open Questions
13.00 - 14:00 Lunch
14:00 - 14:30 Presenting your product/service (Features, benefits and matching benefits)
14:30 - 15:00 Closing Techniques (Dealing With Objections - 20 different closing skills)
15:00 - 16:00 Role Plays
16:00 - 16:30 How to best follow-up leads post the exhibition (Using A Prospect System Effectively. Delegates learn how to systematically keep in touch with both customers and potential customers.)
16:30 - 16:45 Summary & Action Plans Agreed

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Interest free credit agreements provided by Zopa Bank Limited trading as DivideBuy are not regulated by the Financial Conduct Authority and do not fall under the jurisdiction of the Financial Ombudsman Service. Zopa Bank Limited trading as DivideBuy is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority, and entered on the Financial Services Register (800542). Zopa Bank Limited (10627575) is incorporated in England & Wales and has its registered office at: 1st Floor, Cottons Centre, Tooley Street, London, SE1 2QG. VAT Number 281765280. DivideBuy's trading address is First Floor, Brunswick Court, Brunswick Street, Newcastle-under-Lyme, ST5 1HH. © Zopa Bank Limited 2024. All rights reserved.