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SEO for Business Certification

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Summary

Price
£99 inc VAT
Or £33.00/mo. for 3 months...
Study method
Online
Duration
3 hours · Self-paced
Qualification
No formal qualification
CPD
3 CPD hours / points
CPD What's this?
Additional info
  • Tutor is available to students

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Overview

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CPD

3 CPD hours / points
Accredited by The CPD Certification Service

Description

SEO for Business Certification
Search Engine Optimisation or SEO involves optimising your website, so that it can be better found and ranked in search engines.

With so many businesses and brands fighting to be at the top of Google and other search engines, it’s important to understand the latest trends and SEO techniques, so that you can implement them and make them work for your business.

This course provides an introduction to SEO and aims to equip you with the skills needed to optimise your site, make your business more visible on search engines, drive more organic traffic and improve conversion rates.
You Will Learn:

What SEO is, and how search engines rank websites;
The various on-site and off-site SEO techniques to use, in order to improve the ranking of your website;
What backlinks are, their importance in SEO, and how to obtain them;
The benefits of internal linking, and how this can be done;
What local search optimisation is and various techniques, to improve your ranking in local search results;
The difference between SEO and PPC.

Benefits of Taking This Course:

You will better understand SEO and the various benefits that it can bring to your business;
Your knowledge will allow you to put in place an effective ongoing SEO strategy;
You will learn how to better improve traffic from local customers;
You will be equipped to make an informed decision, when choosing between SEO and PPC.

Who is this course for?

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Requirements

The course does not require any pre-knowledge to pursue the course. And it is compatible with any kind of device. You will get the same experience in learning whether you are using Windows, Mac, a smartphone or tablet. You can access the course materials with any kind of connection, from anywhere, without any limitation!

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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Similar subjects: SEO, Marketing
Related searches: Business Marketing courses, Business courses, Online courses

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