Social Media for Business Diploma
Pitman Training Glasgow & Edinburgh
Summary
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- Tutor is available to students
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Overview
This Social Media for Business Diploma is designed to train you with the skills you need to get the job. With Pitman Training qualifications behind you, you can approach your career with confidence.
Our Social Media for Business Diploma covers they key areas of how to utilise social media for business purposes, and helps you see how you can make it a part of your everyday marketing.
CPD
Description
Blogging for Business
This course starts by exploring and using other people’s blogs to gain exposure, to creating and managing your own blog, producing and distributing posts through social media channels, and building a network of fellow bloggers.
Facebook for Business
Learn how to use Facebook to help promote and market your company. Looking at how businesses can maximise their social media presence we look at the whole spectrum of opportunities that this social media platform offers a business.
Introduction to Google Website Tools
Learn how to best use the tools available from Google enabling you to maximise the impact ofyour business website.
LinkedIn for Business
This course is designed to bring you up to speed with using LinkedIn in a business environment. It guides you through how to get the most out of the platform, helping you to capitalise on the millions of contacts within
arm’s reach.
Marketing Essentials
Over four lessons you’ll cover topics such as understanding what a marketing plan is, how to carry out appropriate research, how websites are designed to market the company, effective advertising and the four Ps of marketing products.
Social Media Strategy for Business
Social media is a crucial business tool, and powerful method of communication. This course will help you formulate the right strategy for your business to effectively market to your target audience.
Blogging for Business
This course starts by exploring and using other people’s blogs to gain exposure, to creating and managing your own blog, producing and distributing posts through social media channels, and building a network of fellow bloggers.
Facebook for Business
Learn how to use Facebook to help promote and market your company. Looking at how businesses can maximise their social media presence we look at the whole spectrum of opportunities that this social media platform offers a business.
Introduction to Google Website Tools
Learn how to best use the tools available from Google enabling you to maximise the impact of your business website.
LinkedIn for Business
This course is designed to bring you up to speed with using LinkedIn in a business environment. It guides you through how to get the most out of the platform, helping you to capitalise on the millions of contacts within arm’s reach.
Marketing Essentials
Over four lessons you’ll cover topics such as understanding what a marketing plan is, how to carry out appropriate research, how websites are designed to market the company, effective advertising and the four Ps of marketing products.
Social Media Strategy for Business
Social media is a crucial business tool, and powerful method of communication. This course will help you formulate the right strategy for your business to effectively market to your target audience.
Twitter for Business
This is a short online course that takes you through the basics of how to get started on this popular social media platform, enabling you to use effectively.
Video for Business
This short online course walks you through the technical aspects you need to know to create professional business videos and also help to understand how this fits into the wider marketing mix.
Search Engine Optimisation (SEO) for Business
This online course takes the mystery out of Search Engine Optimisation (SEO) so you can understand how you can use it to your advantage.
Effective Business Communication
This excellent course will raise your game when it comes to business communication skills which is often top of the list of qualities demanded by employers.
ELECTIVE COURSES (choose two)
LinkedIn for Jobseekers
Job Hunting in a Digital World
WordPress for Business
Time Management
Event Management Essentials
Photoshop CC
Animate CC
Pinterest for Business
Instagram for Business
Illustrator CC
Who is this course for?
It is designed for anyone interested in marketing, event organising, for PAs developing a career or owners of small businesses. You will understand all the key social media platforms, and start to appreciate their benefits.
As part of this Diploma you can also tap into web design, time management and marketing skills, to really ensure you are stepping up a gear in your career. A diverse Diploma, there is huge value in mastering the elements covered off in this course.
Requirements
There are no prerequisites for this course
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.