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Social Media for Business

How to get the best out of social media in business, increase sales and brand influence.


CST Training Ltd

Summary

Price
£150 inc VAT
Or £50.00/mo. for 3 months...
Study method
Online
Duration
3 hours · Self-paced
Access to content
Access until course completion
Qualification
No formal qualification
CPD
3 CPD hours / points
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Add to basket or enquire

Overview

How to get the best out of social media in business, increase sales and brand influence.

Certificates

Certificate of completion

Digital certificate - Included

CPD

3 CPD hours / points
Accredited by The CPD Certification Service

Course media

Description

The Internet has changed our lives both personally and commercially. The boundaries between personal and business communication are now much less defined. Three-quarters of us in the developed world use the internet and Social media has become a serious business marketing technique with over 90% of businesses with an in-house marketing department using social media for marketing and committing up to 20% of marketers time in that direction. So far as your social media audience is concerned, 43% of people aged 20-29 spend more than 10 hours a week on social media sites.

The starting point in any social media activity for business is your website or microsite and your social media activities will invariably be referencing this site so the first measurement of success in your social media activity will be the traffic you’re generating for your site through social media channels.

Who is this course for?

This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists.

Requirements

System Requirements

The minimum you need to get started

  1. Browser: Up to date web browser
  2. Video: Up to date video drivers
  3. Memory: 1Gb+ RAM
  4. Download Speed: Broadband (3Mb+)
  5. You can also use your phone or tablet

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.