Storytelling Skills (2 day course)
Practical Training for Professionals
Summary
- Tutor is available to students
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Location & dates
150 Minories
City of London
London
EC3N1LS
United Kingdom
Brailsford Way
Nottingham
Nottinghamshire
NG96DL
United Kingdom
Temple Street
BIRMINGHAM
West Midlands
B25DP
United Kingdom
Clifton Down
Bristol
Avon
BS83NB
United Kingdom
Overview
‘In our digital world, “storytelling” has become a marketing buzzword, but many marketers, business leaders and brands have failed to grasp what it means to tell a compelling story and the power it can summon.’
Bryan Adams – Real Business 2016
This two-day Storytelling course has been designed to move away from spreadsheets and statistics in order to highlight the quality of our brand or, in the case of a charity, to inspire compassion and generosity. After all, if bullet points worked, all advertising would be in bullet points.
Description
Storytelling Skills (2 day course) - Timetable
DAY 1 UNDERSTANDING THE ART OF PUBLIC SPEAKING
09:30 - 10:00 Coffee & Course Objectives
10:00 - 11:00 What is the objective of the speech?
By focusing on what our objective is and who our audience is, we will be better able to structure the speech for maximum impact. Part of our preparation should involve profiling our audience. Are they still in education, in industry, part of a social group, retired? This is important if we are to make our speech relevant to them. We also need to consider how we will build the story to keep them engaged.
11:00 - 11:15 Coffee Break
11:15 - 13:00 Structure and Technique
By understanding breath control, pausing, stance and attitude we can better control both ourselves and our audience response
13:00 - 14:00 Lunch
14:00 - 15:00 Practise 1
An opportunity to start to put the theory into practise and receive feedback
15:00 - 15:15 Tea
15:15 - 16:00 Practise 2
Translating the feedback into action.
16:00 - 16:30 Discussion & Questions: Next steps Assignment Preparation - Prepare and deliver a story
DAY 2 - DEVELOPING THE ART OF STORYTELLING
09:30 - 10:15 Introduction - Review Course Objectives (Questions and Discussion)
10:15 - 10:45 Feedback from the Assignment
10:45 - 11:45 Developing the Story
11:45 - 13:00 What actions do you want the audience to take as a result? What visuals, props etc will assist you to translate your words into a picture they will respond to?
13:00 - 14:00 Lunch Break
14:00 - 15:30 Prepare and Deliver a Story (Participants practice)
15:30 - 16:30 Feedback, Summary and Action Plans Agreed
Questions and answers
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.