Macfarlane + Associates is a dynamic placemaking studio based in London Bridge, London with a broad range portfolio of high-profile projects in the UK and overseas.
M+A is a BCorp and proud to be an Equal Opportunities Employer. We have a longstanding policy of creating a work environment that respects the dignity and worth of each individual and is free from all forms of employment discrimination. We are an inclusive organization and actively promote equality of opportunity for all with the right mix of talent, skills and potential.
We welcome all applications from a wide range of candidates. Selection for roles will be based on individual merit alone.
The role of the Business Development Assistant (BDA) is to assist and support the Practice Associate Director (PAD) and Business Development (BD) team in day-to-day BD activities and actions. The role will provide autonomy and opportunities to develop your strategic marketing and planning skills, as well as exposure to senior roles across the business.
Core responsibilities:
- Create content, curate articles based on market insight, co-ordinate external communication through social media and work with design team to prepare industry related reports and visual content.
- Support on the management of the company’s social media channels, advising on types of content to be shared and providing analysis of results
- Manage website updates through CMS, support with SEO optimisation
- Carry out market research on key industry trends and competitor analysis, produce research reports with insights and recommendations for areas of improvement
- Update company’s contacts database
- Provide internal and external event support, including but not limited to travel arrangements, registration process and producing event follow up activity reports
Secondary responsibilities:
- Support the Bid team on preparing tender proposals
- Tracking Industry Awards and Competitions
- Support in organising attendance at external Conferences and Networking event opportunities.
- Support Office manager as and when required
Skills & experience:
- 1-2 years’ experience working in a business development or marketing preferable.
- Marketing undergraduate degree, or CIM qualification (desirable)
- Previous B2B marketing experience (Professional services marketing desirable)
- Excellent communication skills
- Strong copywriting, editing and proofreading skills with a great attention to detail
- Ability to work with colleagues in Management
- Good organisation and project management skills
- Demonstrates a learning mindset and brings a proactive attitude
Experience with operating systems:
- Marketing automation platforms
- Website CMS platforms (WordPress desirable)
- LinkedIn Marketing Solutions
- Google analytics
- Microsoft Office, particularly Word, PowerPoint and Excel
- Basic knowledge of graphic and content editing software - e.g. Mailchimp, Canva, Photoshop