Creative Marketing Assistant

Creative Marketing Assistant!

Location: Clitheroe

Salary: 30k DOE

My client is seeking a dynamic and skilled marketing professional to join their team. The ideal candidate will have a strong background in digital marketing, with a focus on web updates, Google Analytics, Paid Ads, social media management, email marketing, graphic design, and promotional video creation. This role requires a creative individual with a keen eye for detail and the ability to manage multiple projects simultaneously.

Key Responsibilities:

1. Web Updates:

   • Maintain, update, and upload website content to ensure information is current and accurate.
   • Collaborate with the web development team to implement new features and enhancements.

2. Google Analytics:

   • Monitor and analyze website traffic and user behavior using Google Analytics.
   • Generate regular reports and provide insights to improve website performance and user experience.

3. Paid Ads:

   • Develop, implement, and manage advertising campaigns on Meta platforms (Facebook, Instagram).
   • Track and analyze the performance of ad campaigns, optimizing for best results.

4. Social Media Management:

   • Manage and grow our social media presence across various platforms (Facebook, Instagram, LinkedIn, Twitter).
   • Create and schedule engaging content, monitor interactions, and respond to comments and messages.

5. Email Marketing:

   • Design, execute, and manage email marketing campaigns.
   • Use email marketing tools to segment audiences, personalize content, and track campaign performance.

6. Graphic Design:

   • Create visually appealing graphics for digital and print materials, including social media posts, brochures, flyers, and presentations.
   • Ensure all designs align with brand guidelines and marketing strategies.

7. Promotional Video Creation:

   • Produce and edit promotional videos to support marketing campaigns and brand awareness.
   • Collaborate with the marketing team to develop video concepts and scripts.

Experience and Skills Required:

• Proven experience in digital marketing, web updates, and content management.
• Proficient in Google Analytics with the ability to interpret data and provide actionable insights.
• Strong understanding of Meta ADS and experience in managing social media ad campaigns.
• Expertise in social media management with a track record of growing and engaging online communities.
• Skilled in email marketing, with experience using platforms such as Mailchimp, Zoho, or similar.
• Proficient in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva.
• Experience in video production and editing, with proficiency in tools like Adobe Premiere Pro or Final Cut Pro.
• Excellent organizational skills with the ability to manage multiple projects and meet deadlines.
• Strong communication and interpersonal skills, with a proactive and creative approach to problem-solving.

Education:

• A degree in Marketing, Communications, Graphic Design, or a related field is preferred.
• Relevant certifications or courses in digital marketing, social media management, and graphic design are a plus.

If you are passionate about digital marketing and possess the skills and experience outlined above, we would love to hear from you. Join our team and contribute to our mission of driving brand growth and engagement through innovative marketing strategies.

In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.