Our client, a Plymouth based brand are looking for a CRM Manager.

THE ROLE OF CRM MANAGER:

• Develop and execute innovative marketing campaigns across digital, social, and traditional platforms.
• Manage CRM strategy, ensuring data accuracy, segmentation, and regulatory compliance.
• Champion digital transformation, leveraging technology to improve fan engagement and commercial outcomes.
• Optimise supporter retention and acquisition, using insights and analytics to drive personalised marketing.
• Focus on local audience growth and engagement.
• Collaborate with commercial teams to create targeted B2B marketing initiatives.
• Lead global marketing efforts, identifying international growth opportunities.

THE IDEAL CANDIDATE FOR THE CRM MANAGER ROLE:

• Strong background in digital marketing, innovation, and audience segmentation.
• Proven experience in CRM management and data-led marketing strategies.
• Expertise in campaign lifecycle management, including planning, execution, and evaluation.
• Ability to analyse supporter behaviours to drive engagement and revenue growth.
• Experience in marketing to both local and international audiences, with a primary focus on strengthening local fan engagement.
• Proficiency in marketing automation, CRM systems, and digital advertising platforms.
• Strong written and verbal communication skills with the ability to craft compelling marketing messages.
• Highly organised with the ability to manage multiple projects and deadlines.

All applications via Jamie Miller Recruitment.