CRM Manager
Harnham - Data & Analytics Recruitment

CRM Manager
Location: Hybrid (Kent)
Salary: Up to £75,000

We are seeking a talented and experienced CRM Manager to join a fast-growing, customer-focused company. In this role, you will lead and optimise CRM strategies, focusing on driving customer engagement and delivering measurable results. If you are a data-driven professional with strong organisational and analytical skills, we want to hear from you!

Key Responsibilities:
  • List & Segment Management: Manage and optimise customer lists, flows, and segments within Klaviyo to maintain engagement and relevance.

  • Performance Metrics: Monitor and analyse CRM performance, providing actionable insights to enhance performance, deliverability, and key KPIs.

  • Campaign Management: Plan, execute, and manage daily CRM campaigns, conducting A/B testing to fine-tune strategies for maximum impact.

  • Workflow & Hygiene Management: Ensure smooth customer journeys through effective management of workflows and maintaining data accuracy and list hygiene.

  • Collaboration with Customer Service: Work closely with the customer service team to ensure a steady flow of engaged leads that align with sales goals.

  • Innovation & Updates: Keep up with the latest CRM technologies and tools to improve processes and collaborate with design teams to create impactful campaign assets.

Qualifications:
  • Proven experience as a CRM Manager or in a similar role.

  • Strong proficiency in CRM systems, particularly Klaviyo.

  • Excellent organisational, multitasking, and problem-solving abilities.

  • Experience in data analysis and performance tracking.

  • Expertise in A/B testing and campaign optimisation.

  • Strong communication and collaboration skills.

  • Familiarity with Figma for design collaboration is a plus.

  • Strategic thinker with attention to detail.

Why Join Us?
  • Hybrid working model, based in Kent.

  • Competitive salary of up to £75,000.

  • Be part of a forward-thinking company committed to growth and innovation.

If you're ready to take your CRM career to the next level, apply today!

Reference: 54863898
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