Digital Content & SEO Specialist
eFinancialCareers
Digital Content & SEO Specialist
1 March by eFinancialCareers
About the Role:
Grade Level (for internal use):
11
The Team:
S&P Global Mobility is looking for a results-driven Content Specialist to optimize and scale our content for search, engagement, and conversion. This role is not just about content creation- it's about driving measurable business impact through strategic content experiences.
You'll be joining a high-performing Digital Marketing team in the S&P Global Mobility division . Along with the talented marketing team, you'll work closely with some of brightest minds in automotive industry -experts in everything for vehicle production forecasts to aftermarket consumer trends.
Responsibilities and Impact:
Basic Required Qualifications:
At S&P Global Mobility, we provide invaluable insights derived from unmatched automotive data, enabling our customers to anticipate change and make decisions with conviction. Our expertise helps them to optimize their businesses, reach the right consumers, and shape the future of mobility. We open the door to automotive innovation, revealing the buying patterns of today and helping customers plan for the emerging technologies of tomorrow.
For more information, visit mobility .
What's In It For You?
Our Purpose:
Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology-the right combination can unlock possibility and change the world.
Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress.
Our People:
We're more than 35,000 strong worldwide-so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.
From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We're committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We're constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.
Our Values:
Integrity, Discovery, Partnership
At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.
Benefits:
We take care of you, so you can take care of business. We care about our people. That's why we provide everything you-and your career-need to thrive at S&P Global.
Our benefits include:Health & Wellness: Health care coverage designed for the mind and body. Flexible Downtime: Generous time off helps keep you energized for your time on. Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills. Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.Family Friendly Perks: It's not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits
Grade Level (for internal use):
11
The Team:
S&P Global Mobility is looking for a results-driven Content Specialist to optimize and scale our content for search, engagement, and conversion. This role is not just about content creation- it's about driving measurable business impact through strategic content experiences.
You'll be joining a high-performing Digital Marketing team in the S&P Global Mobility division . Along with the talented marketing team, you'll work closely with some of brightest minds in automotive industry -experts in everything for vehicle production forecasts to aftermarket consumer trends.
Responsibilities and Impact:
- Content Development: Develop and execute a data-driven content strategy focused on increasing engagement and lead generation across key digital assets (landing pages, reports, blogs, webinars, and more) and across key digital channels ( organic search, paid media, email marketing, and social media )
- Thought Leadership SEO & Optimization : Partner with our subject matter experts and thought leaders by enhancing their subject-matter expertise into high-performing content experiences. Leverage keyword research, search intent analysis, and technical SEO best practices to drive organic traffic growth and higher rankings for key industry topics.
- CRO & UX-Optimized Content: Improve conversion rates by structuring content for readability, engagement, and action- optimizing CTAs, layout, and user flow in collaboration with design and marketing operations teams.
- Data-Driven Content Improvements: Analyze site performance metrics on evergreen and product pages (traffic, bounce rates, conversion rates, engagement) to continuously refine content based on audience behavior and A/B testing insights.
- Collaboration with Growth Teams: Your w ork will closely align with the digital marketers, web developers , and growth marketers tasked with o verall lead generation and revenue goals. A key skill is the ability to manage and consolidate competing priorities and requests from these teams.
- Content Architecture & UX Strategy: Improve the information architecture of content-heavy pages, ensuring easy navigation and a clear path to conversion.
Basic Required Qualifications:
- 3+ years of experience in SEO, content development, UX writing, or performance marketing.
- Experience with AEM analytics as a desired qualification
- Proven expertise in on-page SEO (Google Search Console, Ahrefs /SEMrush, Screaming Frog).
- Experience with content analytics & conversion rate optimization tools. -A/B testing, heatmaps, and session recordings (Hotjar, Crazy Egg, Google Optimize).
- Understanding of UI/UX principes and how content plays into usability, information architecture, and digital experience.
- Strong analytical skills with experience using Google Analytics, Looker, or other data visualization tools.
- Excellent written communication skills with an emphasis on clarity, engagement, and actionability.
At S&P Global Mobility, we provide invaluable insights derived from unmatched automotive data, enabling our customers to anticipate change and make decisions with conviction. Our expertise helps them to optimize their businesses, reach the right consumers, and shape the future of mobility. We open the door to automotive innovation, revealing the buying patterns of today and helping customers plan for the emerging technologies of tomorrow.
For more information, visit mobility .
What's In It For You?
Our Purpose:
Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology-the right combination can unlock possibility and change the world.
Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress.
Our People:
We're more than 35,000 strong worldwide-so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.
From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We're committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We're constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.
Our Values:
Integrity, Discovery, Partnership
At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.
Benefits:
We take care of you, so you can take care of business. We care about our people. That's why we provide everything you-and your career-need to thrive at S&P Global.
Our benefits include:
Reference: 54563213