Digital Marketing Manager

Digital Marketing Manager

• Job Type: Full-time, Permanent
• Location: Southwest London
• Salary: £50,000-£55,000 + benefits

We are seeking a Digital Marketing Manager to spearhead our digital marketing initiatives, ensuring a robust online presence and driving qualified marketing leads through the sales funnel. Reporting to the Head of Marketing and Communications, this role is pivotal in managing digital channels and enhancing our digital footprint.

Day-to-day of the role:

• Develop, plan, implement, and report on the digital marketing strategy.
• Drive demand generation and lead nurturing by optimising current strategies and identifying new opportunities.
• Monitors spend and report on ROI monthly, aligning with objectives and KPIs.
• Analyse digital performance and provide insights for increased efficiency and ROI, including monthly stakeholder reports.
• Uphold brand integrity across all digital touchpoints.
• Collaborate with the marketing team to create successful multi-channel campaigns.
• Maintain close relationships with agency partners and manage one digital marketing executive.
• Define objectives for website optimisation and CRO to improve traffic, engagement, conversion rates, and customer acquisition.

Required Skills & Qualifications:

• Proven track record in increasing inbound lead generation.
• Experience in developing and executing digital marketing activities and platforms.
• Proficient in digital analytics tools (Google Analytics, HubSpot).
• Solid understanding of SEO, PPC, and Digital Advertising.
• Strong relationship-building skills, including agency management.
• Excellent organisational and project management abilities.
• Accountability for KPIs, objectives, and learning outcomes.
• Exceptional communication skills with the ability to motivate and influence.
• Educated to degree level or equivalent.
• Digital marketing qualification is desirable.
• 1-2 years’ experience in digital marketing management.
• Demonstrable experience in managing SEO/PPC, HubSpot, email, social media, and/or display advertising campaigns.

To apply for the Digital Marketing Manager position, please contact / .