Director of Marketing & Communications

Chichester College have an exciting opportunity for you to join us as a Director of Marketing & Communications at our Chichester campus. You will join us on a full time, permanent basisand in return, we will offer a competitive salary of £60,001 – £65,573 per annum.

The Director of Marketing & Communications role:

Our Director of Marketing & Communications is a strategic leadership role responsible for developing and executing comprehensive marketing, recruitment and communication strategies to enhance the visibility, reputation and engagement of learners and employers across the South East. This role requires a dynamic and innovative leader who can drive growth, engage diverse audiences and promote Chichester College Group's mission and values.

Reporting directly to the Associate Principal Employers & Stakeholders, you will lead a large and multi-site team of specialists encompassing brand & design, schools liaison and outreach, recruitment and campaign marketing, customer experience and communications, websites and digital content creation.

Key Responsibilities of ourDirector of Marketing & Communications:

• Working collaboratively with members of the Group Leadership and College Management team to grow student numbers and market share across all product lines and colleges.
• Provideing strategic leadership for planning, developing and implementing an ambitious and focused marketing, recruitment and communications strategies across a range of platforms.
• Ensuring the provision of clear, consistent and reliable market intelligence and sector insight and use this to shape strategic and operational decision making, portfolio development and innovation.
• Leveraging modern digital platforms and technologies (e.g. AI) to enhance and gain insights to customer journeys, insights and trends.
• Driving a ‘customer first approach’ from enquirer and applicant management, ensuring a high-quality customer journey.
• Managing and developing a large team ensuring it is high performing, customer focused and is aligned to meet the Groups objectives.
• Managing resources appropriate to the area in accordance with the Group’s Financial Regulations and Human Resources policies.
• Overseeing the Group’s School Liaison function maximising opportunities to engage and partner with schools.

Our ideal Director of Marketing & Communications should have the below skills and experience:

• Degree or equivalent experience in marketing or communications
• Significant experience in managing a large and complex marketing and communication team, working collaboratively with a diverse range of customers and stakeholders.
• Leading a marketing strategy with evidence of innovative approaches, success and leading change.
• An awareness and insight of websites, digital and social media as part of the marketing mix
• Providing strong leadership, vision and management to enable the Group to deliver its strategic and operational objectives. Able to instil a continuous improvement culture whilst ensuring high standards are met.
• Proven English language and communication skills (e.g. delivering presentations) as well as strong influencing and negotiation skills.

Closing date: 5th August 2024

Interview date: 28th August 2024

The Chichester College Group has seven colleges, Anglia Examinations, First Steps Childcare Group, Chichester English School and 2,600 staff spread across West Sussex and Brighton & Hove. This makes us the largest college group in Sussex, providing high quality learning opportunities for over 25,000 students every year.

We offer generous pension schemes, hybrid working opportunities, college closure days over the Christmas period (which is not deducted from annual leave entitlement) plus the option to purchase up to 10 days additional leave, and discounts at onsite facilities such as gym membership and nursery fees at certain campuses

If you would like to learn more about our Director of Marketing & Communications role, then please click ‘apply’ today!

All posts are subject to an enhanced Disclosure and Barring Service check, which may include a check of the barred lists and any relevant overseas checks.