Growth Manager - eCommerce Wellness

Posted 4 July by Caramel Talent Limited

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Overview

Brand new exciting opportunity to join as a Growth Manager for a fast-growing, multi-million-pound health and wellbeing e-commerce retailer, that aims to bring holistic health to as many people as possible.

The Role:

The role requires an enthusiastic and results-oriented Growth Manager to join the team in London. This is a unique opportunity for an individual passionate about driving growth and profitability in the health and wellness industry. Reporting to the Head of Growth, this role is pivotal in supporting ambitious growth plans:

Responsibilities:

The Growth Manager will report to the Head of Growth and will collaborate in the following areas, to strategise for further growth of the business. Note that it is not necessary to be hands-on in all of these areas, but an understanding is important.

Paid Media:

  • Collaborate with our paid media team in optimising  PPC and Paid Social activities;

  • Providing support in analyzing sales data to make decisions on optimizing spend for long-term growth and profitability.

  • Developing and Implementing new initiatives to drive additional growth and profit through paid media channels.

  • Supporting, managing and scaling the TikTok Shop by handling influencer relationships, identifying high-potential SKUs, and working with agencies.

Revenue and Profit Optimization:

  • Create and maintain systems and automation around pricing and margin to ensure competitive and profitable pricing in response to market dynamics.

  • Monitor and analyze pricing and margins using tools such as Shopify Plus, Skuuudle, and market research.

  • Identify and address underperforming categories to maximize performance across the business.

Conversion Rate Optimization (CRO):

  • Analyze site traffic and propose new initiatives and A/B tests to improve conversion rates.

  • Collaborating and supporting the entire growth team to implement and drive these tests.

Cross-Functional Collaboration:

  • Work closely with marketing, performance, design, and other teams to align on growth strategies and ensure cohesive execution.

  • Facilitate communication and coordination among teams to optimize efforts and resources towards shared growth objectives.

Requirements:

  • Analytical and results-driven, with a deep passion for problem-solving and growth.

  • Thrive in a fast-paced environment, adept at juggling multiple projects and priorities.

  • Eager to learn and grow rapidly, quickly grasping new concepts and tools.

  • Data-driven with strong analytical skills, able to translate complex data into clear, actionable strategies.

  • Proficient in Excel.

  • Collaborative, and able to manage multiple workflows across the growth team.

  • Passionate about identifying and capitalizing on opportunities to drive significant company growth.

  • Self-motivated, taking initiative and making informed decisions to drive growth.

Location: Hybrid - London

Salary: £25,000 - £45,000 per annum

Benefits:

  • Coaching & Mentoring

  • Steep Learning Curve

  • Enjoy free products and 50% staff discounts on all items.

Potential for future share options in the company and a bonus structure.

  • Team Activities: Monthly team activities, often related to health and wellbeing.

Reference: 53027429

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