Head of Brand Marketing

Head of Brand Marketing - Fintech

£125k base + bonus + benefits

London/Hybrid

Salt is working with a global giant in the trading world who are a FTSE listed company. They are on the search for a proactive and entrepreneurial Head of Brand with fintech knowledge and ideally experience working in a scale up.

The suitable candidate will have experience managing a marketing budget c£10m and will have strong experience in campaign delivery.

Responsibilities:

Working with the Marketing Director and agency partners you will contribute to:

• Curating and developing the Brand Strategy, defining their positioning, messaging and identity across all touchpoints.
• Develop and execute the campaign planning for the brand, driving this through the full funnel and throughout the customer journey.
• Manage x2 Marketing Manager and the agency relationship.
• Plan and manage the multi-million pound media budget.
• Collaborate with the Marketing leadership team to support in helping to achieve commercial targets.

Profile

• Strong Brand experience within Fintech
• Ideally have scale-up experience
• Strong communicator
• Analytical mindset