Marketing Executive - Accountancy/Legal Experience Essential
Posted 21 June by
Morgan Spencer
Easy Apply
£40,000 - £45,000
City – hybrid
Experience within a “LLP” company is essential
An excellent opportunity for an experienced Marketer to join a Top 25 Accountancy firm in a generalist Marketing role. You will have proven B2B experience managing campaigns, creating content, and analyzing marketing performance using a range of tools.
The Role:
- Advising fee-earning teams on the best approach to achieve their business and marketing objectives
- Managing omni-channel campaigns from initial planning to execution (using the most relevant tools and mediums) with metrics in place to demonstrate ROI
- Taking ownership of certain projects and campaigns, liaising with relevant stakeholders and suppliers to ensure deadlines and budgets are met
- Creating content for the firm’s email, website, and social channels
- Writing, editing and proofing articles, brochures, and website content - disseminating technical jargon into simple language
- Using the Adobe Suite and Canva to design adverts, brochures and create video content
- Carrying out competitor research to understand market positioning and how to maximise strategic marketing campaigns
- Using Google Analytics and other reporting tools to analyse performance and suggest improvements
- Making best use of the firm’s data for marketing purposes and to ensure accuracy
- Adhering to, tracking and managing specific marketing budgets
- Previous B2B marketing experience, preferably in a professional services firm
- Experience of marketing planning and budgeting
- Experience of campaign ideation, implementation, and measurement
- Strong copywriting and proofing skills
- Project management and organisational skills
- Experience of liaising with and managing suppliers
- Intermediate IT skills: MS Office - Word, PowerPoint, and Excel
- Experience of website CMS’, email systems, social media platforms and Google Analytics
- Experience of Canva or Adobe Suite - InDesign, Illustrator, Photoshop, and Premier Pro
EQUAL OPPORTUNITIES Morgan Spencer Recruitment is committed to equal opportunities and actively seeks applications from all sectors of the community irrespective ce of gender, race, colour, nationality, ethnic or national origin, disability, marital status, sexual orientation, having responsibility for dependents, age, religion/beliefs, or any other reason which cannot be shown to be justified.
CONFIDENTIALITY: All applications are dealt with in strictest confidence and will be processed in accordance with the Data Protection Act 1998
Morgan Spencer Limited, registered in England & Wales No: 4254114
Reference: 52925828
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