Marketing Executive

• Location: Ipswich
• Job Type: Full-time, hybrid working 
• Salary: Depending upon experience

We are on the lookout for a proactive Marketing Executive to spearhead and manage our marketing initiatives across diverse channels. This pivotal role involves promoting an array of products and services, enhancing stakeholder engagement, and collaborating with various teams to implement effective campaigns, analyse results, and fortify the brand's market presence.

Day-to-day Responsibilities:

• Campaign coordination and aid in the design and execution of comprehensive marketing campaigns across multiple channels, ensuring they align with our strategic objectives and adhere to our brand standards.
• Digital marketing management overseeing digital marketing strategies, including SEO, PPC, and social media advertising. Employ automation tools for efficient campaign management and performance analysis.
• Create compelling content for different digital platforms, ensuring it meets SEO standards and engages the intended audience. Work with creative teams to produce supportive visual content.
• Manage the company social media profiles, from content creation to community interaction, while tracking engagement metrics to gauge success and areas for improvement.
• Perform market research to stay ahead of industry trends and customer preferences. Utilise data from marketing campaigns to refine strategies and report on effectiveness.
• Maintain robust relationships with stakeholders and manage collaborations with external agencies and partners.

Required Skills & Qualifications:

• Expertise in digital marketing tools and platforms, including Google Ads and Analytics.
• Strong capability in generating engaging content and strategic use of digital marketing techniques.
• Excellent communication skills, both verbal and written.
• Skilled in multitasking and prioritising in a dynamic environment.
• Proficient in Microsoft Office, Adobe Creative Suite, and familiar with CMS and CRM software.
• A bachelor’s degree in marketing, business, communications, or related fields is desirable but not essential if you have on the job experience.

Benefits:

• Hybrid working. 
• A competitive salary and comprehensive benefits package.
• The opportunity to progress into a more senior role.
• A vibrant and creative work environment.

Interested candidates for the Marketing Executive role are encouraged to submit a CV and a cover letter outlining their qualifications and interest in the position.