Marketing Manager

Marketing Manager

An established house builder have a requirement for a Marketing Manager to join their Sales & Marketing team. You will be responsible for managing all marketing activities within the Region and supporting the Sales & Marketing Director with implementation of the marketing strategy and promotion of sales for development within the region.

• Responsible for the marketing budget
• Preparing briefs for marketing and coordinating the approval process
• Working closely with the sales team on brand guidelines and advertising guidelines
• Liaising with external agencies, i.e. PR & marketing agencies, advertising agencies, brochure designers, Media booking agencies, radio companies and PPC agencies etc.
• Attend monthly/quarterly PR meetings and liaising with the Sales Managers regarding marketing strategies and campaigns
• Coordinating new site openings, re-launches and other promotional activities
• Respond to any social media enquiries and advise how to respond.
• Report on the activity of the regions marketing by preparing updates on marketing strategy for board reports and operation reports
• Deal with property portals with regards to feeds, content and performance
• Liaise with the legal department to ensure all marketing elements are compliant

Uploading of photography to new developments and uploading virtual tours onto the web site.

• Responsible for the presentation upkeep of the region's web site content.
• Coordinate the uploading of a new development and removing completed development information, etc.
• Market to the existing CRM database through the preparation of SMS's and email campaigns
• Conducting competitor analysis
• Reviewing and investigating new marketing opportunities
• Liaison with charities and sponsorships
• Analysing marketing data/results and recommendations for media based on this analysis

• Excellent analytical skills
• Creative and innovative
• Experience using CRM systems, ideally Salesforce and Google analytics
• IT literate including Microsoft Office and Photoshop
• Previous experience in a similar role
• Relevant qualification in a Marketing
• Commercial awareness
• Ability to identify market trends and interpret market research

• Salary competitive (DOE)
• Company car or car allowance
• Contributory pension
• Healthcare
• Company Bonus scheme

If you want to hear more about the Marketing Manager role please apply with an up-to-date copy of your CV or contact Deena Fields in our Bolton office on .