Paid Social - Meta Specialist Digital Agency
Caramel Talent Limited
Paid Social - Meta Specialist Digital Agency
Caramel Talent Limited jobs

Overview

Brand new opportunity to join a rapidly growing agency on a mission to revolutionise lead generation. Specialising in data-driven paid social campaigns, the agency focuses heavily on Meta Ads (Facebook/Instagram) while leveraging other channels like Google and LinkedIn.

The Role

As a Paid Social (Meta Specialist), you will play a key role in driving the agency’s lead-generation efforts. Your responsibilities will include:

  • Lead Gen & Campaign Management: Designing, executing, and optimising paid social campaigns, particularly on Meta Ads, to generate high-quality leads.
  • Analytics & Insights: Monitoring performance metrics (CPL, CPA, ROAS) using tools like Google Analytics to guide decision-making.
  • Client Collaboration: Participating in regular client calls to provide updates, insights, and strategic recommendations.
  • Scaling Strategies: Innovating with A/B testing and staying ahead of industry trends to maximise campaign impact.
  • Account Management: Managing client relationships and ensuring accounts are handled with care and professionalism.

Requirements

The agency is looking for someone who brings:

  • Meta Ads Expertise: A proven track record of managing lead generation campaigns with advanced targeting and pixel tracking and omnichannel expertise of other platforms like LinkedIn, TikTok, etc.
  • Paid Social Experience: Several years of experience, preferably in an agency or performance marketing environment.
  • Data-Driven Approach: Strong analytical skills to interpret data and optimise campaign performance.
  • Communication Skills: Fluent in English with the ability to communicate complex insights.
  • Collaborative Spirit: A team-oriented professional with a passion for scaling success.

Salary

£30,000 - £35,000 per annum.

Location

Fully Remote - United Kingdom-based candidates only.

Benefits

  • Standard 20 days’ annual leave plus bank holidays.
  • Opportunity to work remotely.
  • Early finish on Fridays.
  • Equipment
Reference: 54853908
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