We have a PPC Specialist opportunity to work with a multi million business to drive lead generation. You will join an incredibly friendly team of marketing experts. We are looking for a "hands on" proven, high performing PPC Lead to join a reputable, amazing business at this exciting time. You will be part of a department which is responsible for supporting all internal and external sales and marketing divisions. This is a critical role for the business to sustain and build on its success in the UK.

Incredible environment, great size marketing team and friendly, professional culture.

Join a great company!

The ideal candidate will have a background in running PPC and social media paid campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM)and social media marketing such as Meta, Linkedin, Youtube and other social platforms. Your foal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

The role

• Be the 'go to' PPC Leader in the marketing team
• Mentor a PPC Manager
• Create paid media activities which will feed into the overall business objectives
• Formulation of high performing search strategies
• Launch and optimise various PPC and social media paid campaigns.
• Oversee accounts on search platforms such as Google AdWords, Bing, Meta & other search partners.
• Keyword selection and audience targeting
• Monitor budget and adjust bids to gain better ROI.
• Track KPIs to assess performance and pinpoint issues.
• Production and analysis of PPC and social media reports.
• Write attractive and concise copy for adverts and choose relevant and engaging imagery to support.
• Develop new campaigns across multiple channels.
• Maintain partnerships with PPC and social ad platforms and vendors.

Requirements and skills

• Proven experience as a PPC / Paid Media Manager
• Experience in data analysis and reporting.
• Knowledge of SEO and digital marketing concepts
• Specialism in multiple platforms (e.g. AdWords, Facebook, Yahoo, Meta)
• Working knowledge of analytics tools (Google Analytics)
• Proficient in MS Office (particularly Excel)
• Excellent communication skills
• Analytical thinking with strong numeracy skills

Package

• Salary circa 50,000 depending on experience
• Pension, company contributions
• 25 Days Annual Leave Plus Bank Rising to 27 Days after 2 years’ service
• Annual Profit Share Scheme
• Day Off For Birthday
• Enhanced Contractual Sick Pay
• Company Events
• Employee Wellbeing
• Employee Trip Of The Month
• Life Insurance