PR Account Executive - Senior Account Executive

My client is an award winning South Manchester PR Agency who are looking for an enthusiastic PR Account Executive or Senior Account Executiveto join their friendly team.

The agency’s client portfolio covers retail, hospitality, finance and tech.

Working logistics are 2 days WFH and 3 days office.

The successful candidate will quickly gain client facing experience, working closely with their AM’s, AD’s and MD in this lively, fun and dynamic agency environment!

While social media and digital expertise is desirable the key competency is solid demonstrable copywriting and media relation skills.

Key Responsibilities

• Check for press coverage and complete coverage reports
• Create media lists for clients
• Keep on top of the news, reading the trade press and national media to build an awareness of wider issues, and also articulate a broader understanding of the wider issues at play surrounding client sectors and media news values
• Draft press releases, features, case studies and blogs
• Be able to consistently write to an accurate and professional level, using appropriate tone and language to suit each client, their industry and audience
• Secure press coverage for clients
• Follow the direction of the Account Manager and Account Director
• Possess a positive, can do attitude, willing to roll their sleeves up with a wide range of tasks from admin through to support office functions, e.g. ordering stationary, etc.
• Identify relevant proactive media opportunities, also recommend strong news ideas, recommendations or synopses for these opportunities
• Develop and maintain strong relationships with appropriate members of the media
• Attend networking events, seminars and conferences, including out-of-hours, as required in order to maintain personal professional development and to build networking skills, contacts and new business contacts