Product Marketing Manager- Youth Events

We are working with an award winning producer of Events conferences for Africa who have set up a new division to empower the youth of Africa!

The set up is working 4 days in the office (Fulham)and Fridays working from home- this role will involve travelling across Africa.

The plan is to really focus on bringing in a experienced Product Marketing Manager to help grow this presence.

To electrify a continent of one billion people, by engaging 10% in the conversation. They have taken on the mission to build a network of 100 million people by 2035.

How

Through a combination of live events and online offerings through the Beyond Privilege networking platform, which was launched in June 2023 and currently has over 13,000 members. This number is constantly growing.

• Working with the MD, Group Director, and the wider Marketing team to write marketing strategy in line with the latest marketing trends, and taking the lead to execute that strategy.
• Assisting with the design, production and distribution of all promotional materials relating to the portfolio.
• Planning and delivering cross-channel digital marketing campaigns in line with the project objectives.
• Writing and proofing copy for a range of marketing platforms & materials including websites, social media, emails and brochures.
• Designing, maintaining, and updating the website.
• Maintaining and updating the Beyond Privilege and growing the online community at scale.

Using digital channels and technologies to enhance the online presence of the business and engage members

Key Skills

• Previous relevant proven experience is a must with a solid understanding of digital media landscape.
• Solid understanding of building and maintaining online communities is a must.
• Sound knowledge of digital marketing practices and channels such as Google Analytics, SEO, PPC and social media.

Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.